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At Cambridge Assessment we firmly believe that research should provide the evidence for all of our activities.

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That's why we're so highly respected and our assessments are trusted worldwide.

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We believe that educational integrity should be at the heart of all assessments

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and that assessment is only of value if it informs learning.

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The Cambridge approach is a clear statement of the principles which we use, both technically

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and ethically, for running our assessments. There are other documents which list the principles

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associated with assessment, but frankly they're impenetrable to anybody outside the assessment

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community. What we've done is produce a readable document that's succinctly stated, very clear,

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whereby people can get ready access to the principles which we're using. Cambridge assessment

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runs assessments and we run them around the world in such a way that they're highly trusted.

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We use a whole set of principles to operate them and those principles have been brought

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together in the Cambridge approach Now it a regulator job to ensure that we operate according to the principles that we said we will operate to It not their role to run assessments

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It's their role to make sure that we run assessments according to the very principles that we've laid down,

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the principles laid down in the Cambridge approach.

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At the heart of the Cambridge approach, we placed a really progressive concept of validity.

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This deals not only with the fitness for purpose of an assessment

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and the extent to which it's reliable, consistent over time.

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It also deals with the use of the outcomes of the assessment.

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We aim to work closely with those who use the outcomes of assessment

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to ensure that those outcomes are used appropriately in decision-making and in education and training.

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Our focus is on continual improvement in assessment

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and the Cambridge approach lays down exacting quality standards for our future development of qualifications.

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We're building on experience to inspire our future.

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It's all about continuous quality improvement and securing high standards.